Thursday, October 24, 2019
Thursday, October 24, 2019
Citing the new tourism offerings in The Bahamas and the opportunity to showcase the nation of islands to the travel world following Hurricane Dorian, the Caribbean Hotel and Tourism Association (CHTA) reaffirmed that it is bringing its Caribbean Travel Marketplace (CTM) marketing event to The Bahamas January 21-23, 2020.
The 38th CTM will bring together hotel and destination representatives as well as other tourism providers; wholesalers and tour operators; online travel agencies; along with media representatives for two intensive days of business meetings, including thousands of prescheduled appointments.
The event will be held at Baha Mar’s Performing Arts and Convention Center, at one of the newest and most impressive resorts in the Caribbean region. The Bahamian government also recently announced that Baha Mar is pushing forward a $300 million dollar expansion of the resort. This will not only bring exciting new features to the resort but also create employment opportunities for Bahamians.
CHTA president Patricia Affonso-Dass asserted that the destination is ready for the event: “Our immediate assessment following Dorian revealed that most of The Bahamas was unaffected by this situation and without question we knew that The Bahamas and in particular the Baha Mar complex remain the ideal location for CTM 2020. The travel trade is interested in seeing one of the region’s newest and largest resort complexes and supporting The Bahamas.”
She also noted that attendees will have the opportunity to experience The Bahamas Family Islands before and after the conference thanks to a special initiative of The Bahamas Out Islands Promotion Board and the Ministry of Tourism and Aviation.
Bahamas Minister of Tourism Dionisio D’Aguilar encouraged attendees to register: “Prior to Dorian’s impact, The Bahamas was trending towards its best tourism performance ever and expectations are that with the exception of Abaco and Grand Bahama, the rest of The Bahamas will continue on that trajectory for 2020. Hosting CTM will facilitate the remaining 14 destinations in The Bahamas to proudly showcase the resiliency of the destination, while tourism dollars will help to support the recovery of Abaco and its Cays and Grand Bahama.”
“We are looking forward to an incredible travel event in The Bahamas, that brings together all stakeholders and business prospects to one location presenting the tourism industry with an opportunity to showcase the diverse products of the region, including many newly opened and upgraded properties,” stated Frank Comito, CEO and director general of CHTA.
“It’s a one-stop gathering for hotels, attractions, airlines, tour operators and wholesalers, and destination destination management organisations to meet with the world’s key decision-makers who influence consumer travel. It also is the industry’s key forum for attracting new decision-makers who otherwise would not be familiar with the region – thus opening up new markets to the Caribbean, both from different geographic areas around the world as well as with new niche markets,” he added.