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Grand Lucayan to employ advanced digital marketing

Grand Lucayan resort on Grand Bahama is retaining the services of digital marketing agency Tambourine in an effort to drive direct bookings. The luxury resort will hope to entice visitors through various online strategies such as website optimization, search engine marketing, database marketing, social media engagement and campaign ROI tracking. 

Source:
Date:
Updated:
PRNewswire
Friday, March 16, 2012
Friday, March 16, 2012

NEW YORK, March 15, 2012 /PRNewswire/ — Tambourine, an advanced digital marketing agency specializing in travel and tourism, has been retained by Grand Lucayan Resort Bahamas to accelerate direct bookings.

Grand Lucayan is a 1000+ room luxury resort on Grand Bahama island affiliated with Radisson. As the agency of record, Tambourine will manage all global advertising for the Resort, including: website optimization, search engine marketing, database marketing, social media engagement and campaign ROI tracking.


Tambourine recently received Gold and Platinum Adrian and Magellan awards, the largest and most prestigious travel marketing competitions, representing this year’s top marketing campaigns from across the global hospitality industry.

“On behalf of Grand Lucayan Bahamas, we were extremely pleased and fortunate to be able to secure the expertise of such a talented, nimble and directed agency as Tambourine to handle all of our consumer marketing, social media and digital advertising,” said Tom Anderson, Grand Lucayan’s Chief Marketing Officer. ”We are highly confident that Tambourine, based on their experience and market knowledge as a leading agency in the Caribbean, will be able to help us to drive greater awareness and business in the future.”

About Tambourine:
Tambourine is an ROI-obsessed marketing agency driving demand, revenue and brand awareness for travel and leisure clients since 1986. The Company creates inspiring digital experiences and engaging campaigns that produce measurable results. Based in South Florida and New York City, Tambourine recently received Gold and Platinum Adrian and Magellan awards, the largest and most prestigious travel marketing competitions, representing this year’s top marketing campaigns from across the global hospitality industry.

To learn more, please visit: http://www.Tambourine.com

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