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The Bahamas ramps up promotion on Florida radio – photos

As part of its "Bahamas is Open for Business" marketing campaign, the Bahamas Tourist Office in Plantation, Florida will conduct three special editions of The Bahamas Travel Show. Pictured in studio: (from left) Tina Lee; Melissa Anderson, sales consultant, Atlantis Paradise Island; Earnestine Moxyz; Betty Bethel-Moss and Viktoria Riley, director of marketing, Ocean Club, A Four Seasons Resort. (Photos courtesy MOTA)

Tuesday, December 3, 2019
Tuesday, December 3, 2019

As part of its “Bahamas is Open for Business” marketing campaign, the Bahamas Tourist Office in Plantation, Florida in conjunction with its partnership with Hubbard Radio Alpha Media Network, in West Palm Beach, will conduct three special editions of The Bahamas Travel Show.

The show was designed to further heighten The Bahamas’ brand, increase market visibility, engage loyal listeners, increase visitor interest and bookings to its destination and simultaneously, promote the latest developments, trends and tourism activities occurring in and around the Islands of The Bahamas.

The 30-minutes radio show, which airs on Saturdays at 11:00 am on WFTL 850 AM in West Palm Beach, is heard throughout the Dade, Broward and Palm Beach Counties in the south and as far away as Tampa in the north.

It can be streamed online on www.850wftl.com, as well as via Bahamas.com/radio.

The show is created, produced and hosted by the Ministry of Tourism and Aviation’s (MOTA) communications and sales veterans Earnestine Moxyz and Tina Lee.

In last week’s show, which aired November 30, Betty Bethel-Moss, director of sales and marketing at the MOTA gave an update on The Bahamas tourism product post Hurricane Dorian.

Representatives from Atlantis Paradise Island and Ocean Club, A Four-Seasons Resort, also advised on new developments and holiday packages at their respective properties.


Pictured: (from left) Tina Lee; Viktoria Riley, Melissa Anderson, Betty Bethel-Moss, Earnestine Moxyz and Robyn Beriro, brand strategist, Hubbard Radio. (Photos courtesy MOTA)

The Bahamas has been re-elected to the Council of the International Maritime Organization at its 31st Assembly, taking place in London this week.

Indications are that The Bahamas' domestic economic activity remained mildly positive in October, following the passage of Hurricane Dorian, according to the latest economic report from The Central Bank of The Bahamas. Specifically, tourism output was supported by gains in the New Providence market and the unaffected Family Islands.

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