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Tourism Minister launches Canada ad campaign – photos

Minister of Tourism Obie Wilchcombe has been in Canada recently to launch a comprehensive media and advertising campaign in Toronto. 

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TheBahamasInvestor.com
Monday, December 2, 2013
Monday, December 2, 2013

MOT in Toronto

Pictured: Chris Uphold (left) chief customer service officer at the Toronto Transit Commission (TTC) and Minister of Tourism Obie Wilchcombe tour the subway platforms. (MOT BIS Photo Derek Smith)

Bahamas Minister of Tourism Obie Wilchcombe launched a comprehensive media and advertising campaign in Toronto, November 29.

Bahamas publicity images and logos now cover six Toronto Transit Commission (TTC) subway trains, with interior ads throughout.

The TTC, North America’s second busiest transit system, carries more than 460 million passengers per year.clearclear


Wilchcombe was joined by the Bahamas Tourist office team in Toronto led by director of the Canada Bahamas Tourist Office Paul A Strachan to launch the campaign.

Minister of Tourism Obie Wilchcombe (centre) is pictured with Chris Uphold

Minister of Tourism Obie Wilchcombe (centre) is pictured with Chris Uphold (left) chief customer service officer at the Toronto Transit Commission (TTC) and James Love (right) chief mobile subway supervisor Transit Control, November 29, 2013. (BIS MOT Photo/Derek Smith)

Minister of Tourism Obie Wilchcombe sits in the drivers seat

Minister of Tourism Obie Wilchcombe sits in the drivers seat of the Transit Train in Toronto, Canada, November 29, 2013. From left: James Love; Minister Wilchcombe; Chris Uphold; and Paul Strachan. (BIS MOT Photo/Derek Smith)

Minister of Tourism Obie Wilchcombe has been in Canada recently to launch a new marketing campaign. Watch an interview with Wilchcombe here.

Minister of Tourism Obie Wilchcombe has been in Canada recently to launch a new marketing campaign, which includes radio and television ads and billboards, as well as train and tram collateral. Watch an interview with Wilchcombe here.

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